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Bartlomiej Owczarek weblog

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Consulting failure story

I take a temporary break from web2.0 buzz and return to my quiet consulting niche for a moment.

I must confess I have always enjoyed reading about failures. If it is possible to learn anything from experience of someone else, I feel it’s much more likely to be the case with failures than with success stories.

Unfortunately, success stories are what the world is all about nowadays. As a result, interesting failure stories are difficult to find. Perhaps it’s just a matter of a temporary trend, as Tom Peters suggests in this interview.

Nevertheless, I have one failure story for today. What’s interesting about it is that it’s a consulting one. You can found it at kuro5hin.

I could quote the title but it contains a name of the company, so I would rather keep it brand-neutral. I was wondering for quite long if it’s not a fake, but it seems genuine at least from this comment of one of the consultants involved in the project. Not surprisingly, consultant’s view on the whole thing is different than that of the author.

Sony after all not affected by rootkit disaster?

Andrew Orlowski wrote an interesting story related to Sony rootkit case (Sony unsinged by rootkit CD fiasco). I am personally curious about the bottom line aspect of all of this, so it was fun to compare someone else’s point of view.

My take-outs from his article:

  • Sony’s sales were actually little affected despite a storm in the blogosphere and mainstream media
  • The vocal blogosphere population represents in fact a minority of tech-savvy users, while most people are well served when their CDs can just play in stereo system and their car
  • Lawsuits will hardly make any more difference since corporations learned to treat them as merely operational overhead, following Microsoft?s case
  • Sony can just ignore geeks and lawsuits and move forward with its DRM strategy

It’s meant to be provocative reading and it serves its purpose well, at least as far as I am concerned. Couple of points that I was pondering upon are below. (read more…)