I’ve been trying for some time to find some interesting blogs written by other consultants. With little success so far, which I thought was perhaps due to my little experience with this whole blogging thing.
Steve’s blog, by the way, has been quite helpful for me in getting grasp on what’s blogging is all about. And it led me to some further interesting reading, like this blog by Deloitte?s principal.
Steve is involved in blogs rather professionally, so he is more about corporate blogging. As a reason for relatively low popularity of blogs among management consultants he suspects availability of other established channels of spreading “thought leadership” (e.g. McKinsey Quaterly), risk management (handling of confidential information) and still low blog readership among corporate buyers.
Anyway, even though corporate blogging is fine, I would rather find some less formalized blogs of consultants like me. Distilled and filtered corporate communication I have enough, thank you.
I was able to find a nice blogging “podium” set up by Accenture in Netherlands here. My personal favorites are of course the girls – Maisey and Rieta. (note: I moved this paragraph here so its position doesn’t imply the podium is one of those sad, formalized and filtered places, which it is not)
I was thinking along the lines what personal features of consultants would make them less likely bloggers than other professionals. Below I listed some hypotheses, based also on my own experience with this webpage.
Because of their time constraints
As a matter of fact, consultants are usually not the ones leaving office at 5pm sharp. Objectively, they might have problems finding free time for blogging.
There may also be time management dimension of this. Consulting work allows you to develop quite rapidly by itself. However, I noticed that, sadly, consultants often lack drive to explore avenues of self-development other that the ones connected to work requirements. Work requirements are always urgent and it?s hard to devote precious time to something which is not, even if it?s promising.
Because they want it to be perfect from the start
Consultants may also be inclined to set the bar too high from the start. After all, we are used to maintaining high quality in everything we deliver.
It refers also to me, but as you can see on this site I managed to fight this urge to perfection quite effectively. I also have additional difficulty with my ?do-it-yourself? approach, which is to blame for this lousy home-made layout:) (updated: I changed the layout, there is a screenshot of my original one here)
To be serious, I still don?t know exactly what direction all of this should take, whether it?s light comments about consulting life, preferably illustrated with amateur photos not to write to much, or serious analyses full of insight and analytical rigor. Or maybe I leave this blog under my name for the latter and create another for anonymous complaints about consulting hardships and existential thoughts that get you in the airplanes.
Start small and learn what sticks, that much can be learned from Google.
Because they live in a world full of policies
And there is still the issue of policy compliance. If your blog is not anonymous, you would rather not want to be fired because of something in it. You impose some self-restrictions on what you write, which doesn?t make it easier.
As for myself, I still don?t know if my company has a policy related to private publishing. I never made an effort to look for policies. This was the first time I did but haven?t found anything.
Nevertheless, after some considering I removed all references to my company?s name, just to be on safe(r) side. And I will work on some nice disclaimer later.